Collection III
The YouTubers
The biggest media companies of this century were started in bedrooms. These are researched biographies of the creators behind the world’s largest YouTube channels — how they started, how they found an audience, and the businesses they built on it.
Published
Complete records.
MrBeast – The Teenager Who Studied the Algorithm
He posted for five years to almost nobody, studied what made people click, and built the most-subscribed channel on YouTube and a chocolate company bigger than the channel.
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PewDiePie – The Student Who Sold Hot Dogs to Buy a Computer
He left an engineering degree to record himself screaming at horror games, held YouTube’s top spot for six years, and walked away from the race to live in Japan.
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Mark Rober – The NASA Engineer Who Taught by Pranking Thieves
He helped build a Mars rover, then used glitter bombs, squirrels and water balloons to turn engineering into some of the most-watched videos on YouTube.
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CarryMinati – The Boy From Faridabad Who Roasted the Internet
He started with football tricks at ten, found his voice mimicking a Bollywood star, and became India’s best-known individual YouTuber.
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Stokes Twins – The Pranksters Who Had to Start Again
Twin brothers who built an audience on pranks, went too far with a fake bank robbery, pleaded guilty — and rebuilt into one of YouTube’s largest channels.
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KIMPRO – The Channel That Went Global Without Saying a Word
A former event planner and his cousin made short, wordless comedy videos that anyone could understand — and became the most-viewed channel on earth.
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Alejo Igoa – The Boy From a Town of 6,000 Who Reached 100 Million
Bullied as a child in a small Argentine town, he taught himself design at thirteen and became the most-subscribed Spanish-language creator on YouTube.
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Fede Vigevani – The Prankster From Montevideo Who Filled Arenas
He uploaded his first video at fourteen, found fame filming pranks with friends, and turned a solo channel into sold-out arena shows.
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Vlad and Niki – The Family Channel That Learned Eighteen Languages
Two brothers playing with toys became a global children’s brand, run by their parents as a 25-person business across 21 channels.
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Kids Diana Show – The Family Video That Became a Franchise
A mother in Kyiv posted videos of her daughter for relatives. Within two years both parents had quit their jobs, and the channel became a global children’s brand.
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Like Nastya – The Family Channel That Began With a Wrong Diagnosis
Parents in Krasnodar filmed their daughter to share her progress with family. They sold their businesses, moved to Miami, and built a global children’s brand.
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A creator profile is written like a founder profile — researched, edited and kept current — because a channel with an audience of millions is a business, and deserves a record to match.
Also in the archive
The Founders
Biographies of the people who built the companies — the decisions, the near-misses and the doctrine that outlasts them.